The excellence in functional and aesthetic dentistry will never be achieved by accident. It is consistently achieved by a systematic approach for diagnosis, communication, treatment planning, execution, and case maintenance.  The whole concept is based upon the analysis of the patients facial and dental proportions, utilising a predetermined series of high quality digital phototgraphs and videos. Analysing them provides a unique understanding of the relationship between teeth, gums, lips, smile with the facial features in motion and with emotion.